ARB’S OFFROAD ICONS TRIP

In a nostalgic tip of the hat to Australia’s 4WDing heritage, offroad aftermarket powerhouse ARB has rounded up four of the most iconic vehicles to ever grace our tracks and trails and will be taking them on an 11-day, 2,500km odyssey across the Simpson Desert as a celebration of their landmark 40th anniversary.
The journey will be undertaken by the four iconic vehicles; a Toyota 40 Series, Nissan GQ Patrol, 5th generation Toyota HiLux and Land Rover Defender, plus a few modern day counterparts, four ARB staff, a support crew and some international media.
This ultimate adventure kicks off in just a week’s time on September 13 in Alice Springs and will culminate at Eldee Station near Silverton on September 23.
ARB Marketing Communications Manager Sam Boden said the trip was mapped out and brought to life not only to celebrate ARB’s 40th birthday, but also to shine a light on the comprehensive range of products that ARB still manufactures for early model 4WDs. 
“We wanted to generate some nostalgia for the iconic older vehicles that gave birth to the adventurous off road lifestyle that so many of us enjoy today, as well as highlighting how far we’ve come in regards to innovation, engineering and state-of-the-art manufacturing in order to keep pace with modern vehicle design and technology,” he said.
Trip planner Mark Lowry said the route was structured to take the vehicles through some of the most iconic outback locations, stringing together the likes of the Old Ghan Railway, Mount Dare, Dalhousie Springs, Poepple Corner, Birdsville, Cordillo Downs, Innamincka, Cameron Corner and more.

Read more at www.arb.com.au
WORDS BY PAT WILLIAMS